Over the years, many NBA identities have drifted toward mascots, monograms, and city icons,
and the one object every team shares has disappeared.
This series brings it back.
I redesigned eight team logos around a single constraint:
The basketball must live inside the mark. Can you find the mod in each?
One unifying idea, executed eight different ways,
with each team’s heritage, colors, and attitude kept intact.
and the one object every team shares has disappeared.
This series brings it back.
I redesigned eight team logos around a single constraint:
The basketball must live inside the mark. Can you find the mod in each?
One unifying idea, executed eight different ways,
with each team’s heritage, colors, and attitude kept intact.
